MedTechNews in numbers

Target your marketing with MedTechNews. We give you the opportunity to communicate your message to your target audience through the industry’s most important media. We offer a wide range of effective and affordable advertising solutions – so whether you prefer to reach your audience in our newsletters or online platforms, we have a solution for you.


  • Over 6,590 unique users visit medtechnews.dk each quarter
  • Over 5,430 industry professionals receive our newsletter every single day
  • MedTechNews is the leading trade media in the medtech industry
  • Part of Nordiske Medier – the Nordic region’s strongest B2B media house

6.591

Online visitors*

11.645

Online views*

5.435

Daily newsletter recipients*
The open rate is 31.86%*

* Figures from Google Analytics Q2 2025

Readers by company type

Readers by position

Insights into the target audience

Satisfaction

of readers are very satisfied/satisfied

Over 76% of our readers are very satisfied/satisfied with MedTechNews

of newsletter recipients are very satisfied/satisfied

Over 81% of our newsletter recipients are very satisfied/satisfied with the newsletter

Who are our readers?

Age group

Over 53% of MedTechNews’ readers are 61 years or older

Company size

Over 30% of MedTechNews’ readers are employed in a company with more than 100 employees

Director / Owner

Over 29% of MedTechNews’ readers hold a position as director/owner

Manager / Senior staff

Over 13% of MedTechNews’ readers hold a position as manager/executive employee

Behavior and interests

Reading frequency

Over 76% of our readers read MedTechNews weekly or daily

Primary source on the industry

Over 58% of our readers consider MedTechNews their primary news source on the pharmaceutical industry

Useful content

Over 73% of our readers believe that MedTechNews publishes content that is useful for their work

Visible ads

Over 43% of our readers always or often notice the ads on medtechnews.dk