Plastforum in numbers

Target your marketing with Plastforum. We give you the opportunity to communicate your message to your audience through the industry’s most important media. We offer a wide range of effective and cost-friendly advertising solutions – so whether you prefer to reach your audience through our newsletters or online media, we have a solution for you.

 

  • Over 10,360 unique users visit plastforum.dk each quarter
  • Over 5,580 industry professionals receive our newsletter every single day
  • Plastforum is the leading trade media for the plastics industry
  • Part of Nordiske Medier – the Nordic region’s strongest B2B media house

10.574

Total circulation*

10.944

Online visitors**

31.695

Online views**

5.579

Daily newsletter recipients**
Åbningsraten er 54.15%**

* Printoplag og e-avis, ** Tal fra Google Analytics 3. kvartal 2025

Readers by company type

Plastfabrikant
Underleverandør og maskinforarbejdningsindustrien
Advisor / Consultant
Medlem af Plastindustrien
Farmaceutisk, medicinal- og levnedsmiddelindustri
Anden fremstillingsindustri (elektronik, møbler, legetøj)
Design
Education
Additional

Readers by position

Director / Owner
Manager / Senior staff
Purchasing and Production
Transport and Logistics
Development and Quality
Communication and Marketing
Administrative Employee
Additional

Data from reader survey May 2025

Insights into the target audience

Satisfaction

of readers are very satisfied/satisfied

Over 66% of our readers are very satisfied/satisfied with Plastforum

of newsletter recipients are very satisfied/satisfied

Over 68% of our newsletter subscribers are very satisfied/satisfied with the newsletter

Who are our readers?

Age group

Over 42% of Plastforum’s readers are 61 years old or older

Company size

Over 13% of Plastforum’s readers are employed in a company with more than 100 employees

Director / Owner

Over 38% of Plastforum’s readers hold a position as director/owner

Manager / Senior staff

Over 24% of Plastforum’s readers hold a position as manager/executive

Behavior and interests

Reading frequency

Over 48% of our readers read Plastforum weekly or daily

Primary source on the industry

Over 73% of our readers consider Plastforum their primary news source about the plastics industry

Useful content

Over 50% of our readers believe that Plastforum publishes content that is useful for their work

Visible ads

Over 38% of our readers always or often notice the ads on plastforum.dk