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71.140
285.965
13.816
Online visitors*
Online views*
Daily newsletter recipients* The open rate is 69.34%*
* Figures from Google Analytics, Q3 2025
Readers by company type
Supermarket / Discount
Supplier
Other retail
Retail within fashion / Fashion retail
Retail within home & interior / Home retail
Retail within electronics
Retail within health
Education
Kiosk / Service station
Additional
Readers by position
Director / Owner
Manager / Senior staff
Administrative Employee
Communication / PR
Development and Quality
Purchasing and Production
Transport and Logistics
Finance / HR / Legal
Additional
Figures from the reader survey 2024
Insights into the target audience
Satisfaction
of readers are very satisfied/satisfied
Over 77% of our readers are very satisfied/satisfied with RetailNews.
of newsletter recipients are very satisfied/satisfied
Over 82% of our newsletter recipients are very satisfied/satisfied with the newsletter.
Who are our readers?
Age group
Over 39% of RetailNews readers are 61 years or older.
Company size
Over 39% of RetailNews readers are employed in a company with more than 100 employees.
Director / Owner
Over 35% of RetailNews readers hold a position as director/owner.
Manager / Senior staff
Over 22% of RetailNews readers hold a position as manager/senior employee.
Behavior and interests
Reading frequency
Over 57% of our readers read RetailNews daily.
Primary source on the industry
Over 69% of our readers consider RetailNews their primary news source for the retail industry.
Useful content
Over 66% of our readers believe that RetailNews publishes content that is useful for their work.
Visible ads
Over 49% of our readers always or often notice the advertisements on retailnews.dk.