RetailNews in numbers

Target your marketing with RetailNews. We give you the opportunity to communicate your message to your audience through the industry’s leading media. We offer a wide range of effective and cost-efficient advertising solutions – so whether you prefer to reach your audience through our newsletters or online media, we have a solution for you.

 

  • Over 80,660 unique users visit retailnews.dk each quarter
  • Over 13,770 industry professionals receive our newsletter every single day
  • RetailNews is the leading trade media for the retail industry
  • Part of Nordiske Medier – the Nordic region’s strongest B2B media house

80.667

335.201

13.775

Online visitors*

Online views*

Daily newsletter recipients*
The open rate is 40.43%*

* Figures from Google Analytics Q2 2025

Readers by company type

Readers by position

Insights into the target audience

Satisfaction

of readers are very satisfied/satisfied

Over 75% of our readers are very satisfied/satisfied with RetailNews

of newsletter recipients are very satisfied/satisfied

Over 81% of our newsletter recipients are very satisfied/satisfied with the newsletter

Who are our readers?

Age group

Over 48% of RetailNews’ readers are 61 years or older

Company size

Over 38% of RetailNews’ readers are employed at a company with more than 100 employees

Director / Owner

Over 38% of RetailNews’ readers hold a position as director/owner

Manager / Senior staff

Over 21% of RetailNews’ readers hold a position as manager/senior staff

Behavior and interests

Reading frequency

Over 98% of our readers read RetailNews weekly or daily

Primary source on the industry

Over 79% of our readers consider RetailNews their primary news source for the retail industry

Useful content

Over 72% of our readers believe that RetailNews publishes content that is useful for their work

Visible ads

Over 33% of our readers always or often notice the ads on retailnews.dk