SCMNews i numbers

Target your marketing with SCMNews. We give you the opportunity to deliver your message to your target audience through the industry’s most important media. We offer a wide range of effective and cost-efficient advertising solutions – so whether you prefer to reach your audience through our newsletters or online media, we have a solution for you.

9.861

Total circulation*

18.833

Online visitors**

58.925

Online views**

8.864

Daily newsletter recipients**
Åbningsraten er 58.03%**

* Print circulation and e-paper, ** Figures from Google Analytics, Q3 2025

Readers by company type

Transport and forwarding
Logistics
Production
Purchasing
Additional

Readers by position

Director / Owner
Manager / Senior staff
Communication and Marketing
Purchasing and Production
Transport and Logistics
Administrative Employee
Additional

Figures from the reader survey 2024

Insights into the target audience

Satisfaction

of readers are very satisfied/satisfied

Over 59% of our readers are very satisfied/satisfied with SCMNews

of newsletter recipients are very satisfied/satisfied

Over 73% of our newsletter recipients are very satisfied/satisfied with the newsletter

Who are our readers?

Age group

Over 56% of SCMNews’ readers are 61 years or older

Company size

Over 38% of SCMNews’ readers are employed in a company with more than 100 employees

Director / Owner

Over 28% of SCMNews’ readers hold a position as director/owner

Manager / Senior staff

Over 22% of SCMNews’ readers hold a position as manager/executive employee

Behavior and interests

Reading frequency

Over 81% of our readers read SCMNews weekly or daily

Primary source on the industry

Over 55% of our readers consider SCMNews their primary news source on the logistics industry

Useful content

Over 58% of our readers believe that SCMNews publishes content that is useful for their work

Visible ads

Over 28% of our readers always or often notice the ads on scmnews.dk