18.120
61.000
61.601
580.413
12.666
Total circulation*
Readership per insertion**
Online visitors***
Online views***
Daily newsletter recipients
Target your marketing with Motor-magasinet
Motor-magasinet gives advertisers access to professionals in the Danish automotive industry. Explore the medium’s audience and reach across newsletters, online and print, and find the right channel for your marketing.
Motor-magasinet in numbers
Get an overview of the total audience
How readers use Motor-magasinet
76%
reads Motor-magasinet ugentligt eller oftere.
96%
uses Motor-magasinet til at holde sig opdateret på autobranchen.
73%
are very satisfied/satisfied with Motor-magasinet.
Attitude and Engagement
83%
trust / rely on Motor-magasinet som kilde.
90%
assesses Motor-magasinet som relevant for branchen.
79%
vurderer den journalistiske kvalitet som meget god/god.
Newsletter recipients
Learn more about our newsletter recipients
Over
12.666
daily newsletter recipients
59,22%
average newsletter open rate
73%
of newsletter recipients
are decision-makers
55%
are satisfied with the newsletter
Company types among our readers
No Data Found
Job functions among our readers
Online users
Meet our online readers
61.601
unique users***
580.413
Page views per quarter**
66,11%
Engagement rate**
Company types among our online readers
No Data Found
Job functions among our online readers
1:13
Average visit duration***
9,42
Average page views per user***
21%
Small businesses (1–49)
28%
Medium-sized companies (50–249)
51%
Large businesses (250+)
Print readers
See who reads our print publications
18.120
Total circulation*
61.000
Readership figures**
24%
Small businesses (1–49)
14%
Medium-sized companies (50–249)
62%
Large businesses (250+)
*Printoplag og e-avis. **Læsertal fra Fifty5Blue Index Danmark / TGI, helår 2025/2026. *** Tal fra Google Analytics, 3. kvartal 2026.