18.120
61.000
354.073
633.855
12.541
Total circulation*
Readership per insertion**
Online visitors***
Online views***
Daily newsletter recipients
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Motor-magasinet in numbers
Get an overview of the total audience
Who Are the Readers?
Sådan bruger læserne Motor-magasinet
Attitude and Engagement
Age
12% er 41-50 år
33% er 51-60 år
46% er 61 år eller ældre
Company size
22% har 2-10 medarbejdere
22% har 11-50 medarbejdere
29% har +100 medarbejdere
Position
38% er direktør/ejer/leder
21% er afdelingschef/leder
16% andet
87%
see Motor-magasinet as their primary news source
52%
find the content relevant and useful for their work
96%
receive the newsletter
55%
are satisfied with the newsletter
58%
are generally satisfied with Motor-magasinet
43%
find the news interesting
Data From the 2025 Reader Survey
Newsletter recipients
Learn more about our newsletter recipients
12.541
recipients of our daily newsletter
59,02%
of recipients open the newsletter
Business Type
Position
55%
are satisfied with the newsletter
65%
read the newsletter several times
a week
Online users
Meet our online readers
67.559
users***
633.855
views per quarter***
64,24%
engagementsrate***
Business Type
Position
5:47
average visit duration***
9,38
sidevisninger i gennemsnit pr. bruger***
Print readers
See who reads our print publications
18.120
Total circulation*
61.000
Readership figures**
*Print circulation and e-paper. ** Readership figures from Fifty5Blue Index Denmark / TGI full year 2025. *** Figures from Google Analytics, Q2 2026.