Metal Supply with Verkstäderna is Sweden’s leading media outlet for the metal and engineering industries.
We have a clear focus on metals, machining, materials, and production, covering everything from technology and equipment to methods, business, and the people in both sectors.
Our target audience is decision-makers, leaders, and executives in the industry – individuals responsible for production, procurement, distribution, and sales. Professional stakeholders who want in-depth knowledge, up-to-date news, analysis, and key perspectives.
Metal Supply with Verkstäderna is published as a newsletter and digitally on our news site metal-supply.se.
This makes us a direct channel when you want to reach the industry’s decision-makers and professionals. We also publish a print edition four times per year.
Editor-in-Chief: Magnus Lillenström
About Metal Supply
Publication schedule for Metal Supply / Verkstäderna
Theme | Publication date | Deadline | |
| Metal Supply with Verkstäderna no. 1 | Steel and metals. Maintenance. Welding and joints | 27-02-2026 | 10-02-2026 |
| Metal Supply with Verkstäderna no. 2 | Automation/digitalisation, CAD/CAM, machining (metal cutting) - Ahead of the Elmia Production Trade Fairs | 29-04-2026 | 08-04-2026 |
| Metal Supply with Verkstäderna no. 3 | Metal recycling, metal treatment/surface protection, and maintenance | 04-09-2026 | 17-08-2026 |
| Metal Supply with Verkstäderna no. 4 | Steel and metals, sheet metal and machine tools, cutting fluids – Ahead of Elmia Subcontractor | 27-10-2026 | 06-10-2026 |
Prices and Formats
Download the Swedish Media Information for 2025 in PDF here
SpreadFormat: 430 x 285 mm (+ 5 mm ) Spread. . . . . . . . . . . . . . . . . . . . . . . . . . . . 45,600 SEK. |
Full pageFormat: 215 x 285 mm ( + 5 mm ) Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . 32,700 SEK. |
Half-page horizontal formatFormat: 185 x 123 mm Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . 21,800 SEK. |
Half-page vertical formatFormat: 90 x 246 mm Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . 21,800 SEK. |
1/4 page horizontal formatFormat: 185 x 59 mm Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . 12,800 SEK. |
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All prices are per month
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Billboard bannerBillboard banner appears at the top of the media outlet’s website. Devices: Desktop, tablet, mobile Max file size: Priser fra 78.000 SEK pr. md. |
Article bannerArticle banner appears within the content on the media outlet’s homepage and to the right of articles on the website. Devices: Desktop, tablet, mobile Max file size: Note: For video, a maximum duration of 15 seconds is recommended. Priser fra 42.700 SEK pr. md. |
GigabannerThe gigabanner is displayed on both the front page and the article pages. Devices: Desktop, tablet, mobile Max file size: Note: For video, a maximum duration of 15 seconds is recommended. Priser fra 58.800 SEK pr. md. |
Sidebar bannerSide banner appears on both sides of the content on the media outlet’s website. Devices: Desktop, tablet, mobile Max file size: Note: For video, a maximum duration of 15 seconds is recommended. Priser fra 7.950 SEK pr. md. |
The newsletter is sent out to the industry via email and is read by decision-makers, buyers, and other professionals who want to stay updated on the most current news in the industry.
The prices are for members.
The general specifications for the ads in the newsletter are:
• The ads are static
• Finished material should be submitted in the file formats: .jpeg or .png
• Finished graphic file must not exceed 50 kB.
Top adFormat: 400 x 200 px |
Top advertisement full sizeFormat: 820 x 200 px |
Mid adFormat: 400 x 200 px |
Mid ad fullsizeFormat: 8200 x 200 px |
Bottom adFormat: 400 x 200 px |
Bottom ad fullsizeFormat: 820 x 200 px |
Try a membership and experience the difference
Marketing doesn’t have to be time-consuming or expensive. With a membership, you gain a direct channel to your specific industry, where you can share company news, courses, jobs, and products on the leading B2B news media. This way, you reach exactly the decision-makers, customers, and partners who matter to your business.
Gain visibility without large marketing budgets
Reach the right target audience directly
Share news and products with key decision-makers
The newsletter is sent out to the industry via email and is read by decision-makers, buyers, and other professionals who want to stay updated on the most current news in the industry.
The general specifications for the ads in the newsletter are:
• The ads are static
• Final material should be delivered in the file format: .jpeg or .png
• The finished graphic file must not exceed 50 kB in size.
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Media Manager Mats Irstam
Telephone: +46 73 682 53 07
E-mail: mats.irstam@nordiskemedier.se
Key Account Manager Daniel Hamp
Telefon: +46 76 049 70 73
E-mail: dh@nordiskemedier.se
Key Account Manager Anton Olsson
Telefon: +46 070 990 54 29
E-mail: anton.olsson@nordiskemedier.se





















