Target audiences

News for Electronics Companies 
Electronic Supply is a Danish online media outlet covering the electronics industry. We provide current news and useful insights for everyone working in electronics production. We cover everything from the smallest EMS companies to the largest players and span topics such as drones, sensors, research, IoT, and what the creative and dedicated industry manages to achieve.
 
Electronic Supply delivers news digitally on electronic-supply.dk og i det daglige nyhedsbrev. 

Visit electronic-supply.dk

Meet the editor of Electronic Supply

Electronic Supply aims to be the leading and best media outlet for the industry. We want to be the unique destination readers turn to for a comprehensive overview of news and trends in the electronics sector
 
We are there when companies crack the code to successful business, when a CEO announces new directions, and when orders and new hires come pouring in. Our focus is on news, but we also delve behind the scenes of the industry, delivering stories about startups and how a great idea turned into a thriving business.
  
Contact
Editor Caspar Birk
+45 22 49 13 03
E-mail: cab@nordiskemedier.dk
 
Contact the editorial team
E-mail: redaktionen@electronic-supply.dk 
 
Contact the sales department 
+45 72 28 69 70
E-mail: salg@nordiskemedier.dk

Electronic Supply in numbers

Target your marketing with Electronic Supply. We give you the opportunity to communicate your message to your target audience via the industry's most important medium. We offer a wide range of effective and affordable advertising solutions – whether you prefer to reach your audience through our newsletter, or online media, we have a solution for you.

96%

of readers receive the Eelctronic Supply newsletter

Recipients of the newsletter
5.938

Online visitors
Online views
Newsletters sent daily
Primary source

Over 94% af vores læsere anser Electronic Supply som deres primære kilde om elektronikbranchen

Foretrukne platform

Over 82% af læserne foretrækker at læse via Electronic Supplys nyhedsbrev

Læsertilfredshed

Over 88% af læserne er meget tilfredse/tilfredse med Electronic Supply

Læsefrekvens

Over 87% af vores læsere læser ugentligt eller dagligt indhold fra Electronic Supply

Virksomhedsstørrelse

Over 31% of our readers are employed by a company with more than 100 employees

Target audience by job title

Leverandør af software (8%), Rådgivere/konsulenter (8%), Leverandør af øvrige (4%), Producenter af elektronisk udstyr (4%), Andet (4%)

Target audience by job title

Økonomi, HR mv. (1%)

Data from April 2024

Formats and technical specifications for Electronic Supply

It must be clear to readers what is an advertisement and what is an article written by the editorial team. Therefore, advertisements must differ from the layout—both on the portal and in the newsletter—so that readers are not misled into thinking that an advertisement is an article written by the editorial team.

In general, advertisers are requested to use a different font than ours. On the website, the word "Advertisement" automatically appears right above the banner, but when advertising in the newsletter, the word "Advertisement" should be clearly visible at the top of the ad if it is not beyond any doubt that it is an advertisement—this ensures compliance with the law. If we consider the ad to be too similar to the editorial content, we will request a font change and/or the addition of the company logo to make it clear that it is an advertisement. This is done to comply with the guidelines set by the Consumer Ombudsman. Furthermore, only your own company and products should be marketed—no misleading or negative comments about competitors—thus also complying with the Marketing Act.

We offer online advertising on all our media sites. The combination of our online products is diverse and can be viewed on the product page.

Our site is responsive, and the banners adapt to the screen they are displayed on. Please ensure that the banners are readable on different screens. The banners share space with up to 3 others. However, title banners are displayed alone, while sticky banners share space with up to 2 others. The banners rotate with page changes.

All banners can be either static or animated—HTML5, GIF, or script—except for the title banner. Banners are delivered in the following formats:
.jpg, .gif, .png or HTML5.

Specifikt for HTML5-bannere
When delivering HTML, we need to receive a zip file containing all the source material. The zip file must not exceed 4 MB in size. It is advisable that the HTML5 file stays within a 20-second duration. HTML5 files can only be used for banners on the portal, as this file type cannot be handled by email programs.

If HTML and script banners are not made responsive, a fallback banner must be provided for use on mobile and tablet screens.

All prices are per month.

Placement of banner on the front page + the other pages

Top banner on the front page

Format: 930 x 180 px
Size: max 70 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . 9.000 DKK.

Billboard on the front page

Format: 980 x 540 px
Size: max 150 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17.000 DKK.

Stickybanner* on the front page

Format: 240 x 400 px
Size: max 90 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7.500 DKK.

Corner banner* on the front page + others

Format: 200 x 300 px
Size: max 70 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4.750 DKK.


Sidebanner* on the front page

Format: 200 x 175 px
Size: max 40 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.400 DKK.

Campaign banner pos. 1 on the front page

Format: 300 x 250 px
Size: max 70 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5.750 DKK.

Campaign banner pos. 2 on the front page

Format: 300 x 250 px
Size: max 70 KB
Price per month. . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.750 kr..750 DKK.

Gigabanner pos. 1 on the front page

Format: 930 x  250 px
Size: max 150 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.550 DKK.

Gigabanner pos. 2 on the front page

Format: 930 x 250 px
Size: max 150 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.900 DKK.

Placement of banner on the article page

Top banner on the article page

Format: 930 x 180 px
Size: max 70 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9.000 DKK.

Billboard on the article page

Format 980 x 540 px
Size: max 150 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17.000 DKK.

Stickybanner* on the article page

Format: 240 x 400 px
Size: max 90 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7.500 DKK.

Corner banner on the article page

Format: 200 x 300 px
Size: max 70 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4.750 DKK.


Sidebanner* on the article page

Format: 200 x 175 px
Size: max 40 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.400 DKK.

Campaign banner pos. 1 on the article page

Format: 300 x 250 px
Size: max 70 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5.750 DKK.

Campaign banner pos. 2 on the article page

Format: 300 x 250 px
Size: max 70 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.750 DKK.

Title banner – Placed below the editor on the article page

Format: 300 x 60 px
Size: max 20 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9.500 DKK.

Article banner – Placed at the bottom of an article

Format: 660 x 200 px
Size: max 100 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5.000 DKK.

* Sticky banners, corner banners, and side banners are only displayed on desktop.

The newsletter is sent out to the industry via email and is read by decision-makers, buyers, and other professionals who want to stay updated on the most current news in the industry.

The general specifications for the ads in the newsletter are:
The ads are static
• Finished material should be delivered in the following file formats: .jpg, .gif, or .png
- The finished graphic file must not exceed 50 kB in size.

Streamer

Format: 820 x 28 px
Size: max 50 KB
Price per week . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5.000 DKK.

Top ad

Format 400 x 200 px
Size: max 50 KB
Price per publication. . . . . . . . . . . . . . . . . . . . . . . . . . 2.000 DKK.

Top ad fullsize

Format 820 x 200 px
Size: max 50 KB
Price per day. . . . . . . . . . . . . . . . . . . . . . . . . . 4.000 DKK.

Mid ad

Format 400 x 200 px
Size: max 50 KB
Pris pr. udgivelse . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.500 DKK.

Mid ad fullsize

Format 820 x 200 px
Size: max 50 KB
Price per publication. . . . . . . . . . . . . . . . . . . . . . . . . . 3.000 DKK.

Bottom ad

Format 400 x 200 px
Size: max 50 KB
Price per publication . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.000 DKK.

Bottom ad fullsize

Format 820 x 200 px
Size: max 50 KB
Price per publication. . . . . . . . . . . . . . . . . . . . . . . . . . 2.000 DKK.

If you need a graphic designer to help with your design, the following requirements apply to images, logos, and text.

Images should be at least 200 DPI / 300 DPI, depending on whether it is advertising in a newspaper or magazine, and should be in file formats .jpg, .tiff, .eps, .psd, and .png. Logos and graphic elements should be provided as .eps or .ai vector graphics.

The text is sent separately in a .docx format or in the email with the material.
We need the material for production at least 10 days before the ad campaign is set to start.

banners are ordered for a minimum of 2 months; otherwise, the price is 500 DKK per banner.

Delivery of finished material has a deadline of 2 business days before the start date.
The advertisement, including the link to the landing page, should be sent directly to the email: online@nordiskemedier.dk.

Interested in learning more about Electronic Supply?

Få en uforpligtende snak om annonceringsmulighederne

Contact:

Baris Karakurt
Sales Manager
+45 28 30 89 39
Mail: bka@nordiskemedier.dk

 

Contact:

+45 72 28 69 70
E-mail: salg@nordiskemedier.dk