Priser og printformater

Opslag Format: 546 x 365 mm (12 x 365 mm) Hovedavis: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39.850 DKK. Helside Format: 266 x 365 mm (6 x 365 mm) Hovedavis: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24.300 DKK. Halvside tværformat Format: 266 x 180 mm (6 x 180 mm) Hovedavis: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17.990 DKK. Halvside højformat Format: 131 x 365 mm (3 x 365 mm) Hovedavis: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17.990 DKK. 1/4 side Format: 131 x 180 mm (3 x 180 mm) Hovedavis: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11.290 DKK. Højformat A4 Format: 176 x 250 mm (4 x 250 mm) Hovedavis: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18.990 DKK. Modulbagside Format: 266 x 180 mm (6 x 180 mm) Hovedavis: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19.990 DKK. Modulforside Format: 63 x 50 mm (1 x 50 mm) Hovedavis: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.500 DKK. Modulforside Format: 86 x 120 mm ( 2 x 120 mm) Hovedavis: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9.990 DKK. Handelspladsen Eks. på str.: 131 x 100 mm (3 x 100 mm) Hovedavis: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.990 DKK. Handelspladsen Eks. på str.: 86 x 100 mm (2 x 100 mm) Hovedavis: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2.990 DKK. Job- og receptionsannoncer Eks. på str.: 131 x 180 mm (3 x 180 mm) Hovedavis: . . . . . . . . . . . . . . . . . . . . . . . . . . . .5.300 DKK.

Priser og onlineformater

Se onlineformater og priser her

Priser og nyhedsbrev-bannerformater

Nyhedsbrevet sendes ud til branchen pr. e-mail og læses af beslutningstagere, indkøbere og andre fagprofessionelle, der ønsker at holde sig opdateret på branchens mest aktuelle nyheder. Generelle specifikationer for annoncerne i nyhedsbrevet er: • Annoncerne er statiske • Færdigt materiale afleveres i filformaterne: .jpeg eller .png • Færdig grafisk fil må maks. fylde 50 kB. Streamer Format: 820 x 28 px Størrelse: maks. 50 kB Pris pr. uge . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7.500 DKK. Topannonce Format: 400 x 200 px Størrelse: maks. 50 k B Pris pr. udgivelse . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.000 DKK . Topannonce fullsize Format: 820 x 200 px Størrelse: maks. 50 k B Pris pr. udgivelse . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6.000 DKK . Midtannonce Format: 400 x 200 px Størrelse: maks. 50 k B Pris pr. udgivelse . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2.000 DKK . Midtannonce fullsize Format: 820 x 200 px Størrelse: maks. 50 k B Pris pr. udgivelse . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4.000 DKK . Bundannonce Format: 400 x 200 px Størrelse: maks. 50 k B Pris pr. udgivelse . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.500 DKK. Bundannonce fullsize Format: 820 x 200 px Størrelse: maks. 50 k B Pris pr. udgivelse . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.000 DKK.

Motor-magasinet | Autobranchens nyhedsmedie

17.543

63.000

112.386

824.602

11.284

Total circulation*

Readership per insertion**

Online visitors***

Online views***

Daily newsletter recipients***
The open rate is 40.34%***

* Print circulation and e-paper ** Readership Index Denmark Gallup, full year 2024/2025 *** Data from Google Analytics, Q2 2025

Online advertising

Print advertising

Other products and tools

Target audiences

Publications

Prices and Formats

With over 50 years of experience as an independent news provider, Motor-magasinet is the leading media platform for workshops, dealers, and wholesalers. Through company visits, trade fairs, motorsport events, and our own coverage from Parliament, we go in-depth with everything happening in the industry. We write about the people and businesses of the automotive sector and cover the latest trends and opportunities, ensuring that readers have the best foundation to grow their business. With a weekly print newspaper, daily newsletters, and a strong digital presence, we are your direct channel to the entire automotive industry.

Visit motormagasinet.dk

Motor-magasinet's target audience

Readers by company type

Car dealer / Car importer

Auto repair / Auto painting

Wholesale Trade

Sale of Spare Parts and Accessories

Leasing

Education

Association / Organization

Vehicle inspection and service

Technical Testing and Analysis

Additional

Readers by position

Director / Owner

Manager / Senior staff

Administrative Employee

Communication and Marketing

Purchasing and Production

Transport and Logistics

Development and Quality

HR / Legal

Finance

Additional

Figures from the reader survey May 2025

Motor-magasinet's publications

Main newspaper

Second sections

Magazines

Supplement

Here you get overview, insight, and perspective. With sharp news and in-depth stories, we keep you updated on everything happening in the industry.

When a topic deserves special attention, we dive deep into it. In our second sections, we take a closer look and sharpen the focus on a selected theme that matters to the industry.

Our magazines offer space for in-depth exploration. Here, you can find exciting profiles of the industry's prominent personalities and dive into the key trends and themes shaping the industry.

Throughout the year, we publish several special supplements. These focus on current themes within the industry that we know interest our readers. The content is created with an eye on what is happening right now — and what lies ahead.

See the 2025 release plan
See publishing schedule 2026

Prices and Formats

Prices and printformats

Spread

Format: 546 x 365 mm (12 x 365 mm)
Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39.850 DKK.

Full page

Format: 266 x 365 mm (6 x 365 mm)
Main newspaper. . . . . . . . . . . . . . .. . . . . . . . 24.300 DKK.

Half-page horizontal format

Format: 266 x 180 mm (6 x 180 mm)
Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17.990 DKK.

Half-page vertical format

Format: 131 x 365 mm (3 x 365 mm)
Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17.990 DKK.

1/4 page

Format: 131 x 180 mm (3 x 180 mm)
Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11.290 DKK

Portrait A4

Format: 176 x 250 mm (4 x 250 mm)
Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18.990 DKK.

Module back page

Format: 266 x 180 mm (6 x 180 mm)
Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19.990 DKK.

Module front page

Format: 63 x 50 mm (1 x 50 mm)
Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.500 DKK.

Module front page

Format: 86 x 120 mm ( 2 x 120 mm)
Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9.990 DKK.

Marketplace

Ex. on size: 131 x 100 mm (3 x 100 mm)
Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.990 DKK.

Marketplace

Ex. on size.: 86 x 100 mm (2 x 100 mm)
Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2.990 DKK.

Job and reception ads

Ex. on size: 131 x 180 mm (3 x 180 mm)
Main newspaper. . . . . . . . . . . . . . . . . . . . . . . 5.300 DKK.

Prices and online formats

See online formats and prices here

Prices and newsletter formats

The newsletter is sent out to the industry via email and is read by decision-makers, buyers, and other professionals who want to stay updated on the most current news in the industry.

The general specifications for the ads in the newsletter are:
• The ads are static
• Finished material should be submitted in the file formats: .jpeg or .png
• Finished graphic file must not exceed 50 kB.