17.807

34.000

130.017

596.630

38.180

Total circulation*

Readership per insertion**

Online visitors***

Online views***

Daily newsletter recipients***
Åbningsraten er 58.03%***

* Printoplag og e-avis, ** Læsertal fra Index Danmark/Gallup, helår 2024, *** Tal fra Google Analytics 3. kvartal 2025

Building Supply is the leading trade media for the country’s largest material manufacturers, building supply stores, as well as small and medium-sized craft businesses. With a weekly print newspaper, newsletters, and our website building-supply.dk, which is updated around the clock, we focus on supplier relations, product news, framework conditions, and new technology shaping the future of construction. This makes Building Supply an ideal platform for those who want to be noticed by the key players in the construction industry.

Building Supply’s target audience

Readers by company type

Contractor/Craftsman Business – Construction
Contractor/Craft Business – Civil Engineering / Infrastructure
Consulting Firm / Engineers
Consulting Firm / Architects
Building Materials Supplier
Building Services Company
Public Sector / Client
Education
Additional

Readers by position

Director / Owner
Manager / Senior staff
Administrative Employee
Communication and Marketing
Purchasing and Production
Development and Quality
Additional

Data from reader survey May 2025

Read more about the target audience

Building Supply’s publications

Main newspaper

Magazines

Supplement

Here you get overview, insight, and perspective. With sharp news and in-depth stories, we keep you updated on everything happening in the industry.

Our magazines offer space for in-depth exploration. Here, you can find exciting profiles of the industry's prominent personalities and dive into the key trends and themes shaping the industry.

Throughout the year, we publish several special supplements. These focus on current themes within the industry that we know interest our readers. The content is created with an eye on what is happening right now — and what lies ahead.

Prices and Formats

Spread

Format: 546 x 365 mm  (12 x 365 mm)
Main newspaper. . . . . . . . . . . . . . . . . . . . . . . . . . . 49.850 DKK.

Full page

Format: 266 x 365 mm (6 x 365 mm)
Main newspaper. . . . . . . . . . . . . . . . . . . . . . . . . . . 29.950 DKK.

Half-page horizontal format

Format: 266 x 180 mm (6 x 180 mm)
Main newspaper. . . . . . . . . . . . . . . . . . . . . . . . . . . . 19.450 DKK.

Half-page vertical format

Format: 131 x 365 mm (3 x 365 mm)
Main newspaper. . . . . . . . . . . . . . . . . . . . . . . . . . . . 19.450 DKK.

1/4 page vertical

Format: 131 x 180 mm (3 x 180 mm)
Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10.950 DKK.

1/4 page horizontal format

Format: 266 x 90 mm (6 X 90 mm)
Main newspaper. . . . . . . . . . . . . . . . . . . . . . . . . . . 10.950 DKK.

See online formats and prices here

The newsletter is sent out to the industry via email and is read by decision-makers, buyers, and other professionals who want to stay updated on the most current news in the industry.

The general specifications for the ads in the newsletter are:
• The ads are static
• Finished material should be submitted in the file formats: .jpeg or .png
• Finished graphic file must not exceed 50 kB.

Streamer

Format: 820 x 28 px
Size: max. 50 kB
Price per week . . . . . . . . . . . . . . . . . . . . . . . . . . 10.000 DKK.

Top ad

Format: 400 x 200 px
Size: max. 50 kB
Price per publication. . . . . . . . . . . . . . . . . . . . . . . . . . 4.000 DKK.

Top ad fullsize

Format: 820 x 200 px
Size: max. 50 kB
Price per publication. . . . . . . . . . . . . . . . . . . . . . . . . . 8.000 DKK.

Mid ad

Format: 400 x 200 px
Size: max. 50 kB
Price per publication. . . . . . . . . . . . . . . . . . . . . . . . . . 3.000 DKK.

Mid ad fullsize

Format: 820 x 200 px
Size: max. 50 kB
Price per publication. . . . . . . . . . . . . . . . . . . . . . . . . . 6.000 DKK.

Bottom ad

Format: 400 x 200 px
Size: max. 50 kB
Price per publication. . . . . . . . . . . . . . . . . . . . . . . . . . 2.000 DKK.

Bottom ad fullsize

Format: 820 x 200 px
Size: max. 50 kB
Price per publication. . . . . . . . . . . . . . . . . . . . . . . . . . 4.000 DKK.

See technical specifications

Online advertising

Nordiske Medier offers efficient and affordable online advertising.

Print advertising

Reach over 450,000 print readers with print advertising in our newspapers and trade magazines.

Other products and tools

Nordiske Medier offers tailored optimal solutions to create visibility.