Target audiences

Denmark's Logistics and Supply Chain Management media

SCMNews is a media outlet for everyone working in freight forwarding, logistics, and supply chain management. We provide daily news on IT trends and new technology that make it easier and smarter for companies to develop and innovate their supply chains.

SCMNews udkommer på daglig basis som nyhedsbrev og på scmnews.dk.

Visit scmnews.dk

Meet the editor of SCMNews

Through articles, industry analyses, and interviews, we deliver news on everything from warehouse management and logistics centers to transportation companies and global industry players. With a strong emphasis on knowledge exchange, SCMNews is not just a media outlet but a professional forum where buyers of logistics services meet suppliers of transportation, logistics, and warehousing services. 

Contact
Editor Nicolai Østergaard
+45 26 19 86 57
Mail: nos@nordiskemedier.dk

Contact the editorial team 
 
Contact the sales department
+45 72 28 69 70

SCMNews i numbers

Målret din markedsføring med SCMNews. Vi giver dig mulighed for at formidle dit budskab til din målgruppe via branchens vigtigste medie. Vi tilbyder et bredt sortiment af effektive og prisvenlige annonceringsløsninger – så om du foretrækker at nå din målgruppe i vores nyhedsbreve, print- eller onlinemedier, har vi en løsning til dig.

92%

of our readers receive SCMNews' newsletter

Recipients of the newsletter

8.945*

Edition

12.773*

Online views**
Online visitors**
Newsletters sent daily**
Reader satisfaction

Over 85% of the readers are very satisfied/satisfied with SCMNews.

Primary news source

Over 87% of our readers consider SCMNews their primary source of industry information

Useful for work

Over 85% of our readers believe that SCMNews is useful for their work

Online visitors**
Online views**
Newsletters sent daily**

Target audience by company and position

Target audience by job title

Target audience by job title

Newsletter recipients

Over 92% of our subscribers receive SCMNews' newsletter. 

Newsletter satisfaction

Over 92% of newsletter recipients are very satisfied/satisfied with SCMNews' newsletter

33%

of SCMNews' readers work within the logistics industry

Edition
12.773*

*Print run and e-paper 

Target audience by company and position

Target audience by job title

Target audience by job title

*Print circulation and e-newspaper, **Data from April 2024 reader survey.

Prices, formats, and technical specifications for SCMNews.

Det skal være tydeligt for læserne, hvad der er annoncer, og hvad der er artikler skrevet af redaktionen. Derfor skal annoncer adskille sig fra layoutet – både på portal og i nyhedsbrev, så læserne ikke vildledes og tror, at en annonce er en artikel skrevet af redaktionen.

In general, advertisers are requested to use a different font than ours. On the website, the word "Advertisement" automatically appears right above the banner, but when advertising in the newsletter, the word "Advertisement" should be clearly visible at the top of the ad if it is not beyond any doubt that it is an advertisement—this ensures compliance with the law. If we consider the ad to be too similar to the editorial content, we will request a font change and/or the addition of the company logo to make it clear that it is an advertisement. This is done to comply with the guidelines set by the Consumer Ombudsman. Furthermore, only your own company and products should be marketed—no misleading or negative comments about competitors—thus also complying with the Marketing Act.

Spread

Format: 430 x 285 mm (12 x 360 mm)
Main newspaper. . . . . . . . . . . . . . . . . . . . . . . . . . . . 39.850 DKK. 

Full page

Format: 215 x 285 mm (6 x 360 mm)
Main newspaper. . . . . . . . . . . . . . . . . . . . . . . . . . . 29.950 DKK.

Half-page horizontal format

Format: 190 x 125 mm (6 x 175 mm)
Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . . . . .  18.450 DKK.

Half-page vertical format

Format: 93 x 125 mm (3 x 360 mm)
Main newspaper: . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11.250 DKK.

  
Material is delivered via a material link, sent by email, or sent to the email address: materiale@nordiskemedier.dk

Material compensation by agreement, however, a maximum of 5%.

Cancellation and date changes must be made in writing no later than 4 weeks before the publication date

If changes to the insertion schedule result in the conditions for obtaining discounts not being met, any incorrectly granted discounts will be recharged.

If Nordiske Medier does not receive fully completed advertising material, the completion of the material will be billed at 50 øre per mm.

When printing color advertisements, the newspaper assumes no responsibility for any minor deviations from the original material's colors. The newspaper reserves the right to reject complaints regarding advertisements where the material has been previously flagged as less suitable for reproduction or where the submission deadline has been exceeded.

Specifications
Layout file: Adobe IDML file InDesign, packaged with all links.

PDF
PDF file produced with Acrobat Distiller containing all fonts, images, graphics, and colors defined as CMYK (job settings for Acrobat Distiller can be requested).
Furthermore, reference is made to the Industry Standard for digital advertising material agreed upon by DRRB, DFF, and DDPFF.

Various descriptions, setting files, etc., can be downloaded from www.scmnews.dk

Color: All Photoshop formats at a minimum of 200 dpi.
B/W: All Photoshop formats at a minimum of 200 dpi.
Line drawing: EPS and Ai. TIFF, EPS, and JPG at a minimum of 600 dpi.

The "overprint" function must not be used.


Colours
CMYK defined (RGB and Pantone will be converted to CMYK).
Compression: Stuffit, Zip.

Terms and conditions for advertising and all Nordiske Medier products can be viewed. here.

We offer online advertising on all our media sites. The combination of our online products is extensive and can be viewed on the product page. the product page.

All prices are per month.

Placement of banner on the front page + the other pages

Top banner on the front page

Format: 930 x 180 px
Size: max 70 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . 9.000 DKK.

Billboard on the front page

Format: 980 x 540 px
Size: max 150 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . 17.000 DKK.

Stickybanner* on the front page

Format: 240 x 400 px
Size: max 90 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . 4.500 DKK.

Corner banner* on the front page + others

Format: 200 x 300 px
Size: max 70 KB
Price per month. . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.000 DKK.


Sidebanner* on the front page

Format: 200 x 175 px
Size: max 40 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2.500 DKK.

Campaign banner pos. 1 on the front page

Format: 300 x 250 px
Size: max 70 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . 5.000 DKK.

Campaign banner pos. 2 on the front page

Format: 300 x 250 px
Size: max 70 KB
Price per month. . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.500 DKK.

Gigabanner pos. 1 on the front page

Format: 930 x  250 px
Size: max 150 KB
Price per month. . . . . . . . . . . . . . . . . . . . . . . . . . . . 4.000 DKK.

 

Gigabanner pos. 2 on the front page

Format: 930 x 250 px
Size: max 150 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2.500 DKK.

 
Placement of banner on the article page

Top banner on the article page

Format: 930 x 180 px
Size: max 70 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . 9.000 DKK.

Billboard on the article page

Format 980 x 540 px
Size: max 150 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . 17.000 DKK.

Stickybanner* on the article page

Format: 240 x 400 px
Size: max 90 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . 4.500 DKK.

Corner banner* on the article page

Format: 200 x 300 px
Size: max 70 KB
Price per month. . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.000 DKK.


Sidebanner* on the article page

Format: 200 x 175 px
Size: max 40 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . 2.500 kr.

Campaign banner pos. 1 on the article page

Format: 300 x 250 px
Size: max 70 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . 5.000 DKK.

Campaign banner pos. 2 on the article page

Format: 300 x 250 px
Size: max 70 KB
Price per month. . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.500 DKK.

Title banner – Placed below the editor on the article page

Format: 300 x 60 px
Size: max 20 KB
Price per month . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2.500 DKK.

Article banner – Placed at the bottom of an article

Format: 660 x 200 px
Size: max 100 KB
Price per month. . . . . . . . . . . . . . . . . . . . . . . . . . . . 4.000 DKK.

* Sticky banners, corner banners, and side banners are only displayed on desktop.

The newsletter is sent out to the industry via email and is read by decision-makers, buyers, and other professionals who want to stay updated on the most current news in the industry.

The general specifications for the ads in the newsletter are:
The ads are static
• Finished material should be delivered in the following file formats: .jpg, .gif, or .png
- The finished graphic file must not exceed 50 kB in size.

Streamer

Format: 820 x 28 px
Size: max 50 KB
Price per week . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2.500 DKK.

Top ad

Format 400 x 200 px
Size: max 50 KB
Price per publication. . . . . . . . . . . . . . . . . . . . . . . . . . 3.000 DKK.

Top ad fullsize

Format 820 x 200 px
Size: max 50 KB
Price per publication. . . . . . . . . . . . . . . . . . . . . . . . . . 4.000 DKK.

Mid ad

Format 400 x 200 px
Size: max 50 KB
Price per publication. . . . . . . . . . . . . . . . . . . . . . . . . . 2.000 DKK.

Mid ad fullsize

Format 820 x 200 px
Size: max 50 KB
Price per publication. . . . . . . . . . . . . . . . . . . . . . . . . . 3.000 DKK.

Bottom ad

Format 400 x 200 px
Size: max 50 KB
Price per publication. . . . . . . . . . . . . . . . . . . . . . . . . . 1.500 DKK.

Bottom ad fullsize

Format 820 x 200 px
Size: max 50 KB
Pris pr. udgivelse . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2.500 DKK.

Our site is responsive, and the banners adapt to the screen they are displayed on. Please ensure that the banners are readable on different screens. The banners share space with up to 3 others. However, title banners are displayed alone, while sticky banners share space with up to 2 others. The banners rotate with page changes.

All banners can be either static or animated—HTML5, GIF, or script—except for the title banner. Banners are delivered in the following formats:
.jpg, .gif, .png or HTML5.

Specific for HTML5 banners
When delivering HTML, we need to receive a zip file containing all the source material. The zip file must not exceed 4 MB in size. It is advisable that the HTML5 file stays within a 20-second duration. HTML5 files can only be used for banners on the portal, as this file type cannot be handled by email programs.

If HTML and script banners are not made responsive, a fallback banner must be provided for use on mobile and tablet screens.

If you need a graphic designer to help with your design, the following requirements apply to images, logos, and text.

Images should be at least 200 DPI / 300 DPI, depending on whether it is advertising in a newspaper or magazine, and should be in file formats .jpg, .tiff, .eps, .psd, and .png. Logos and graphic elements should be provided as .eps or .ai vector graphics.

The text is sent separately in a .docx format or in the email with the material.
We need the material for production at least 10 days before the ad campaign is set to start.

banners are ordered for a minimum of 2 months; otherwise, the price is 500 DKK per banner.

Færdig materiale har deadline 2 hverdage inden opstart.
The advertisement, including the link to the landing page, should be sent directly to the email: online@nordiskemedier.dk

Interested in learning more about SCMNews?

Have a non-binding chat about your marketing opportunities with Nordiske Medier.

Contact:

Baris Karakurt
Sales Manager
Phone: +45 28 30 89 39
Mail: bka@nordiskemedier.dk

 

Contact:

+45 72 28 69 70
Mail: salg@nordiskemedier.dk